On New Year’s night, 1971, thousands and thousands of Americans had been tuned in to NBC to observe the Tonight Show with Johnny Carson. At 11: 59 Johnny went to a industrial break, something he had performed 1000’s of occasions since he took over the Tonight Show in 1962. But there was one thing particular about this break, a 1 minute commercial for Virginia Slims cigarettes. Cigarette commercials had been a mainstay of promoting in the first 25 years of tv. But this industrial was totally different. It was the final cigarette commercial broadcast nationally within the United States. One minute later at midnight on January 2, 1971, The Public Well being Cigarette Smoking Act” went into impact. This regulation banned the advertising of cigarettes and tobacco product on television and radio.
Many consultants counsel turning off the tap in a public washroom with a paper towel instead of with … Read more